Kurate International, a prominent player in the travel retail sector, is poised to introduce an exciting array of jewellery and watch collections at the upcoming TFWA World Exhibition in Cannes (Green Village, K56). This exhibition marks a significant opportunity for Kurate to present its latest offerings from the well-regarded Belle & Beau and Moon brands.
With over a decade of experience in travel retail, Kurate has significantly broadened its brand portfolio, now featuring the esteemed Moon, Belle & Beau, and You brands. These collections are known for their exceptional craftsmanship and affordability, offering a diverse range of gold, sterling silver, and fashion jewellery designed to deliver both style and value.
At this year’s Cannes event, Kurate will highlight an enhanced selection of Moon watches for women, priced under £20 (US$26), catering to fashion-forward yet budget-conscious consumers. Additionally, the latest jewellery collections from Belle & Beau will be on display, showcasing the Corda, Aurora, Twist, Bamboo, and Tuscan lines.
A major attraction of the showcase will be the Belle & Beau waterproof range, reflecting a significant trend in the market. This innovative collection is crafted for daily wear and includes an array of necklaces, earrings, bangles, anklets, and gift sets. Made from stainless steel, these pieces are designed to resist tarnishing, discolouration, and fading, making them ideal for various environments.
Sharon Edwards-Smith, Key Account Manager at Kurate International, expressed enthusiasm about the new collection: “Our waterproof range is versatile enough to be worn in the gym, shower, sea, or on the beach. It combines style with practicality, featuring designs that cater to all preferences. With its attractive pricing, it’s a standout choice for travel retail.”
The waterproof collection will debut with inflight sales-focused items, with additional offerings for ground stores and cruise ships to follow. Edwards-Smith further added, “We’re thrilled to unveil this collection and invite both our current retail partners and potential new clients to visit our stand.”
Kurate International’s presence at the TFWA World Exhibition follows a series of successful launches last year, including new openings in Edinburgh. The Belle & Beau brand was recently introduced at Marrakesh and Sofia airports in collaboration with Avolta, while the You brand expanded to NCL Cruises, Cancún, and Los Cabos international airports in Mexico.
Earlier this year, Kurate partnered with Aer Rianta International to secure new listings at Larnaca and Paphos international airports in Cyprus, with plans for a new store at Faro Airport later this year.
Edwards-Smith concluded, “Kurate’s jewellery and watch collections continue to provide exceptional value and quality for travellers, whether for personal indulgence or gifting. Our goal is to remain at the forefront with collections that are both on-trend and accessible.”
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