New York – There’s a new piercing studio in town.
Fine jewellery brand Ali Weiss has opened a hybrid shop and piercing bar in Roslyn, New York, a commuter suburb of New York City on Long Island.
It’s the company’s second store. The first, in Armonk, New York, another New York City suburb in Westchester County, opened in September 2021.
Designer Weiss tapped interior designer Billy Ceglia to create the new space, which has a black and white colour palette and a mix of neon and industrial lighting fixtures for an edgy feel.
The 1,350-square-foot store opened in September.
Customers can browse the 14-karat gold Ali Weiss Jewellery collection, which retails for about $125 to $6,000, and get pierced with the brand’s studs and hoops.
Weiss founded her eponymous company in 2005, tapping into the trend of dainty, affordable gold styles that can be mixed, matched and layered for the do-it-yourself consumer.
The opening of the Armonk store two years ago marked a new chapter for the company.
Working with full-time piercing artist Keri D’Angelo, customers can create custom ‘earscapes’ in a safe, luxurious environment. The concept was a hit.Long Island was the natural next stop, the company explained, as trunk shows and private piercing parties in Nassau County have been some of its most successful sales events.
The Roslyn store is located at 1085 Northern Blvd. and is open Tuesday through Friday from 10 a.m. to 5 p.m. and Saturday from 11 a.m. to 5 p.m.