Saturday, November 9, 2024

New York City Fana opens flagship store

New York-Fana held the grand opening of its flagship store in New York City’s SoHo neighborhood earlier this month, the wholesale fine jewellery brand’s first retail venture.

The flagship store, located at 110 Wooster St., has the “creative ambiance of an art gallery,” according to the company.

It features a dedicated space for an in-house sketch artist/jewellery designer, who works on-site to help customers create a personalised piece.

Fana will also feature artwork by a new local artist each month throughout the store.

“As a brand, we connect with the artistic heritage and diversity of this incredible SoHo neighbourhood,” said Bobby Jain, CEO and owner of Fana.

He said the new boutique was a key element in his broader vision for the brand.

“While maintaining our commitment to our wholesale partners, this new retail space will allow us to fully define the Fana experience,” he said.

Fana is a fourth-generation American jewellery brand with roots in Johri Bazaar, a major centre of jewellery production in Jaipur, India.

Alice
Alice
Alice is a seasoned jewelry designer renowned for her exquisite creations that seamlessly blend artistry with elegance. With a passion for craftsmanship and an unwavering commitment to quality, Alice has established herself as a distinguished figure in the world of fine jewelry. Drawing inspiration from diverse cultures and artistic movements, Alice brings a unique perspective to her designs, creating pieces that transcend mere accessories to become timeless works of art. Her meticulous attention to detail and insistence on using only the finest materials ensure that each creation reflects not only her artistic vision but also a commitment to unparalleled craftsmanship. Having honed her skills through years of dedicated practice and a keen understanding of evolving trends, Alice is adept at translating her clients' desires into bespoke, one-of-a-kind pieces. Her portfolio encompasses a range of styles, from classic and timeless to avant-garde and contemporary, showcasing her versatility and ability to cater to a diverse clientele.

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