Hearts on Fire has appointed Dave Zhou as General Manager for China, tasked with expanding the jewellery brand’s presence in the region.
Zhou was most recently managing director of Asia for bridal group Pronovias, Hearts on Fire said on Thursday. He has also held regional management positions at Hermès, Bottega Veneta and Lanvin. At the diamond jewellery brand, Zhou will oversee the China teams responsible for commercial, marketing and communications, customer engagement and retail operations.
“China is an important market for Hearts on Fire and represents a tremendous opportunity for us,” said Rita Maltez, global president of Hearts on Fire. “Dave’s extensive experience in successfully growing brands in this market, coupled with his entrepreneurial approach, will be instrumental in strengthening our market position as a leading fine jewellery brand for Chinese consumers.”
