Kochi, January 2, 2024 – De Beers Forevermark, the renowned diamond jewellery brand, presented a stunning exhibition featuring over 100 diamond solitaires at the Sunny Diamonds store on Rajaji Road in Ernakulam, Kochi. These exquisite solitaires were unveiled by popular film star Shriya Sharan and will be on display until January 1, 2024.
De Beers Forevermark diamonds are globally recognized as the most meticulously selected diamonds, while Sunny Diamonds is renowned for its high-quality and trusted products. The collaboration between these two esteemed brands has fostered an ideal partnership, offering elegant diamond solitaires that bear the unique inscription of De Beers Forevermark, ensuring their beauty, rarity, and responsible sourcing.
Adorned in beautiful De Beers Forevermark jewellery, film star Shriya Sharan expressed her honor and delight to be associated with De Beers Forevermark and Sunny Diamonds for the launch of this exceptional Diamond Solitaire Selection Show in Kochi. Sharan emphasized the special place diamonds hold in every woman’s life and the significance of wearing a piece of jewelry that embodies a unique identity, hand-selected and accompanied by the promise of beauty, rarity, and responsible sourcing. She expressed her confidence that the women of Kochi would proudly wear these natural, genuine, and sparkling diamonds during the festive season. Sharan also noted that solitaires have gained increasing popularity over the years, becoming one of the most coveted purchases to celebrate life’s special moments.
Founder and CMD of Sunny Diamonds, P. P. Sunny, commented on the solitaire show, expressing excitement to showcase De Beers Forevermark’s exclusive diamond solitaires at their store. Sunny highlighted the rarity of De Beers Forevermark diamonds, as only a select few diamonds in the world meet their stringent criteria, instilling confidence in offering only the finest diamond jewelry to customers. This partnership further solidifies the trust and credibility of the Sunny Diamonds brand.
Amit Pratihari, Vice President of De Beers Forevermark India, expressed satisfaction in presenting their unique collection of diamond solitaires at Sunny Diamonds, one of the brand’s esteemed partners. Pratihari emphasized that De Beers Forevermark diamonds are among the world’s most exquisite, and at the Sunny Diamonds solitaire showcase, visitors would undoubtedly find a diamond to commemorate a special memory. Each diamond undergoes a rigorous selection and grading process, meeting De Beers Forevermark’s ultimate standards of beauty, rarity, and naturalness.
In today’s market, consumers are seeking to create lasting memories with simple, classic designs featuring genuine, natural diamonds. Classic pieces, particularly solitaires, hold immense appeal as timeless symbols of elegance. Diamond solitaire earrings, necklaces, and rings continue to be highly sought-after designs. Owning a piece of Mother Nature, with a story as ancient as the earth itself, evokes unparalleled emotions, adding enduring and cherished value to the journey of each De Beers Forevermark diamond.
