Las Vegas—A month after a teaser video hinted at a major reveal, Venus Jewel introduced its new logo and brand identity at the JCK Vegas show, booth #8037.
The new logo symbolizes Venus Jewel’s evolution, marking an exciting new chapter in the company’s history. This transformation underscores the brand’s commitment to maintaining its pioneering vision, relentless innovation, and customer-centric approach while redefining excellence in the solitaire industry.
A Distinguished Visit
Highlighting the event, Dr. Mokgweetsi Eric Keabetswe Masisi, President of the Republic of Botswana, visited the Venus Jewel booth. He was presented with a brief story of the brand’s exquisite diamond collection by Devansh Shah and Samveg Shah, partners at Venus Jewel.
“We were delighted and thankful to see many of our customers from the US and neighboring areas visit our booth and witness the new logo. It was a proud moment for all of us,” said Devansh Shah, a third-generation partner at Venus Jewel.
Celebrations at Mumbai Headquarters
The new brand identity was also celebrated at the company’s Mumbai headquarters with a special lamp-lighting ceremony. Senior members provided heartfelt testimonials, commemorating Venus Jewel’s 55+ years of legacy. The event featured the esteemed presence of Shri Ramniklal Shah, Founding Partner, and Shri Rajesh Shah, Partner.
This intimate gathering highlighted the company’s deep-rooted values and the collaborative spirit propelling Venus Jewel forward.
Statements from Venus Jewel Partners
“At Venus, our conduct and tone reflect our brand and values. How we treat others is a testament to our integrity and excellence,” stated Shri Ramniklal Shah, Founding Partner.
“Our ethics, pioneering vision, unending innovation, and customer-centricity are the pillars of our evolution. These elements guide us as we redefine the boundaries of excellence in the solitaire realm,” commented Rajesh Shah, Partner at Venus Jewel.
“As our company continues to evolve and expand its products, services, and global reach, it is essential that our identity also keeps pace with these changes. After months of meticulous detailing and creative exploration, we are excited to unveil this new chapter in our visual identity,” said Devansh Shah, third-generation partner at Venus Jewel.
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