Bulgari, the iconic Italian luxury brand, is excited to announce its entry into India’s vibrant e-commerce market through a strategic partnership with Tata Cliq Luxury. This collaboration marks a significant milestone, allowing Bulgari to offer its exquisite jewelry, handbags, and watches to customers nationwide.
The newly launched digital boutique features a stunning array of India-inspired creations, including the renowned B.zero1 kada bracelet, elegant mangalsutra designs, and the captivating Serpenti Viper bracelets, alongside the popular B.zero1 rings. This selection reflects Bulgari’s commitment to celebrating local culture while showcasing its signature craftsmanship.
In addition to a luxurious product range, the digital boutique provides an exclusive luxury concierge service. Customers will benefit from a personalized shopping experience with expert guidance from Bulgari-trained professionals, ensuring that each client receives tailored recommendations and insights.
Jean-Christophe Babin, CEO of Bulgari, expressed his enthusiasm about the partnership: “We are thrilled to mark a new chapter for Bulgari in India through our collaboration with Tata Cliq Luxury, India’s leading luxury lifestyle platform. This partnership allows us to share our iconic designs with customers who appreciate beauty, excellence, and exquisite craftsmanship.”
Gopal Asthana, CEO of Tata Cliq, added, “We are honored to welcome Bulgari to Tata Cliq Luxury. Known for their unparalleled craftsmanship and exquisite designs, we are proud to be their e-commerce partner in the country. The jewelry, watch, and accessories categories are key focuses for us, and with this launch, we are elevating our portfolio further.”
The Bulgari digital boutique is now live on the Tata Cliq Luxury platform, offering seamless deliveries across India. Luxury enthusiasts can explore and indulge in the elegance of Bulgari from the comfort of their homes.
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